It's almost like taking a feeling and putting it into a sound and into a record and we injected that into this record the way that our fans make us feel. I remember just sonically, because I think musically whereas Brent thinks more lyrically I guess, but I just wanted to write something and produce something and we all did, that felt like what our fans make us feel. Over the years, meeting so many different people from all walks of life in so many different countries. It was inspired too, in a lot of ways, by the fans. I think it's gonna, gonna help a lot of individuals heal. We actually had a very lengthy conversation about whether or not we would talk about it, and we decided that was probably the healthiest thing to do was just to address exactly what this record was about. This person is sitting in the chair, in essence, is us sitting in the chair and trying to navigate our way through undoing some damage we had done to ourselves. It's about what we've gone through in the past two and a half years or so. " Attention Attention is completely autobiographical. And it's a very powerful statement, and I think the album art and the album title kind of lend themselves to that." On how Attention Attention is autobiographical: Attention Attention is just a powerful statement, it's not a long drawn out title, it's not a self-titled album, it's something that is to the point, and this album is a statement for us.
And Eric came up with the explanation point idea, which is just simple and basic. And I looked at Brent and Eric and just said, 'I think the album's called Attention Attention,' which to me was the powerful statement of it. We even thought about self-titling the album for a minute. We were all standing by the cars outside of Eric studio, and we were looking up at these crazy stars that you can see in Charleston, South Carolina, and we had long titles. We were trying to come up with all these different titles. "Well, it is a song entitled 'Attention Attention' that is on the record. On the meaning behind the album title, Attention Attention: It's your first introduction to this record and I think the lyric, 'It's about to get heavy,' has many different connotations, both what this person's gonna go through and also what you're going to be hearing on the record, lyrically and musically." It's not a happy place and 'Devil' is just your first warning shot.
It's rock bottom for this individual who's living this record and they are sitting down in a room to try to come to terms with the fact they've destroyed themselves. "It's the obvious beginning of the story. But 'Devil,' being such an intense way to start this album, this is this person's moment to say, 'You know what? I don't know what's going to happen, but I've got to try to figure all of this out.'" On why they chose "Devil" as the lead single: And we, as a band, don't think that you're going to be defined by your failures, I think you will be defined by the fact that you didn't give up. "'Devil' is inspired by the fact that this individual is at that place where they're not afraid to confront these questions, and really the whole album as a whole is about not being afraid to fail. Shinedown, who recently p erformed their new music live during an intimate show for fans in New York City, opened up about their new album ATTENTION ATTENTION, what it was like to put together, the meaning behind its lead single, the album title, and more. These songs don't belong anywhere else but on this record." They explain, "This is such an album where all of these songs belong together. Shinedown's sixth full-length studio album, ATTENTION ATTENTION, has officially arrived and according to the band, it's "the most Shinedown record ever."ĪTTENTION ATTENTION follows Shinedown's 2015 album Threat to Survival, and includes 14 new songs, including its lead single "DEVIL." As the band describes exclusively to iHeartRadio, their new album is a cohesive body of work and all the tracks included on the LP are meant to be together.
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